Media Training and Presentation Training Guru TJ Walker Gives Insights On Public Speaking and Media

TJ’s Insights

March 29, 2005

New Books, TJ Walker’s “Media Training A-Z”
http://www.mediatrainingworldwide.com/mediatrainingaz.html
“Presentation Training A-Z” http://www.mediatrainingworldwide.com/presentaz.html

Create A Core Speech

Many people are caught off guard when asked to give a 20-30 minute speech. Most of my clients act as though this is some weird, special request, as if the topic were “What Should U.S. Foreign Policy Be Toward North Korea?”

The reality is that most of the time when we are asked to give a speech, it is on a topic on which we are experts. Typicaly, most people are asked to speak on subjects that they work on every day for weeks, months, years and even decades. Hence, Bill Gates is asked to speak about the computer industry. Henry Aaron is asked to speak about baseball. You are likely to be asked to speak about your mutual fund, if you run a mutual fund.

My point is that you shouldn’t make this task harder than it really is. You already tell friends, family and acquaintances at cocktail parties what you do, how you got into your industry, what is interesting about your job, and who some of the colorful people are you work with.

Guess what? That information is the basis of an interesting speech.

Use your life experiences, conversations with real clients, customers, and colleagues to make key points about what you do, what your organization is all about and what your mission or goal is. Once you put all of this together, you have a core speech. Now, when you have to give a new speech, instead of coming up with 30 minutes of new material, you may only have to come up with five minutes of new material.

The rest is already in the can.

Do you need a keynote speaker? http://www.mediatrainingworldwide.com/keynote.html

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Author of Media Training A-Z
& Presentation Training A-Z

TJ Walker
Media Training Worldwide
212-764-4955

Media Training Worldwide provides more media and presentation training workshops and seminars (54 separate courses) than any other company in the world. Media Training Worldwide also publishes more than 100 presentation training books, DVDs, CDs, and other information products and is the largest presentation/media training publisher in the world. For a product catalog or more information on training services call 800-755-7220 or visit http://mediatrainingworldwide.com/mediatrainingcatalogapril2004.pdf.

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www.mediatrainingworldwide.com

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