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Media-Presentation Tips Info from Media Training Worldwide December 2, 2003



By TJ Walker

December 11& 12 - A-Z Media Training Present Pro 2-day Workshop -- see info below

Contents:

 1. Presentation tips 

 2. TV Media Tips

 3. Crisis Tips

Speaking/Presentation Tips

1.  Unless it is inappropriate, call members of your audience in advance to get their viewpoints on issues you wish to talk about. Then, incorporate these views into your message.

2. You wouldn’t send out a letter to an important client that hadn’t been spell-checked, edited and reviewed, so don’t be so cavalier with your spoken word. Videotape your speech in advance and then review it sentence by sentence. Get rid of the stuff you don’t like and that doesn’t address your key messages.

3. If you don’t have time to do a video rehearsal of your speech, then create an audio recording and listen to it while driving to work in your car.

4. If you don’t have time to do an audio recording rehearsal of your speech then at least say your speech out loud three times. This will help your brain form groves to your mouth so that everything will come out smoother during the actual speech.

5. If you don’t have time to do any rehearsal, then you don’t have time to do a speech. So don’t do it!

TV/Media Tips

6. Do you like it when possible business partners, clients, or dates don’t return your phone calls? The media will hate you if you don’t return their calls promptly

7. If you got your facts wrong, admit it immediately.

8. It’s not good enough to appear interesting, witty or good looking. You must deliver a memorable message or you have failed.

Crisis Communications Tips

9. Never forget, most reporters aren’t trying to make you look bad, but they are trying to tell as interesting a story as possible to their audience. 

10. If you act guilty around the media, you will be guilty.

***

Media Training Worldwide http://click.email-publisher.com/maabIQ4aa2AGDaaaaaab/
212-764-4955

FREE Media and Presentation Training Products catalog, contact info@mediatrainingworldwide.com
 
Upcoming Training Events

(When RSVPing or asking for more info regarding events, please specify the date and event subject.)

Dec 3 Survival - Crisis Communication Present Pro Workshop - Full Day Seminar 9:00 a.m. to 5:00 p.m. - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Dec 3 Give Your Power Point Visual Punch - Power Point Fundamentals Showcase Seminar - $20 Fee includes Power Point Special Report - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com 

Dec 3 TeleSeminar - "How to Conduct Telephone Interviews with the Media" 1:30-3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.

Dec 3 CD  Launch “Speaking for Results” & Cocktail Party 5:00-7:00 PM Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

December 4 Train the Trainer Present Pro Workshop - Full Day Seminar 9:00 a.m. to 5:00 p.m. - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

December 5 ExperTV for Authors & Experts Present Pro Workshop - Full Day Seminar 9:00 a.m. to 5:00 p.m. - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

December 8 Get Quotable - How to Get the Quotes YOU Want - Present Pro Workshop - Full Day Seminar 9:00 a.m. to 5:00 p.m. - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

December 9 Media World Introduction Present Pro Workshop - for beginners to media interviews - Full Day Seminar 9:00 a.m. to 5:00 p.m. - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

December 10 Full Day Advanced Media World Present Pro - for intermediate and advanced level spokespersons and experts - Full Day Seminar 9:00 a.m. to 5:00 p.m. - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

December 11& 12 - A-Z Media Training Present Pro Workshop - Comprehensive 2 day training covering all aspects of TV, radio and print interviews - Two Day Seminar 9:00 a.m. to 5:00 p.m. each day - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

December 15 Full Day Presenting 101 Present Pro Workshop - Beginning Level Full Day Seminar 9:00 a.m. to 5:00 p.m. - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

December 16 Full Day Speaker Pro Present Pro Workshop - Advanced Level Full Day Seminar 9:00 a.m. to 5:00 p.m. - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

December 17 Full Day Lights, Camera, Act Natural Present Pro(tm) Workshop - How to control your message, look & sound your best for any TV interview - Full Day Seminar 9:00 a.m. to 5:00 p.m. - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

December 18 & 19 Two Day Power Point Passion Present Pro Workshop - Two Day Seminar 9:00 a.m. to 5:00 p.m. each day - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 5 Turn a Media Crisis into a Public Relations Advantage Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

January 5 & 6 - Master Communicator Present Pro - Two Day course teaching all fundamentals of media and speaking communication. 9:00 a.m. to 5:00 p.m. each day - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 6 Quotable & Notable Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 7 How to Deliver Memorable Sales Presentations Showcase Seminar - $20 Fee includes free handbook - 8:00-9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com 

January 7 Life Raft - Staying Afloat in a Sea of Media Crisis Workshop - Crisis Communication - Full Day Seminar 9:00 a.m. to 5:00 p.m. - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 7 TeleSeminar - Media Basics - Print, TV and Radio - 2:00 - 3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.

Jan 7 Product Launch & Cocktail Party 5:00-7:00 PM Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 8 Ten Ways Not to Fall Flat on Your Face while Presenting Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 8 Full Day Workshop - Become a Media Training Skills Counselor, Coach or Advisor. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 9 How to Advance From a Good Speaker to a Great Speaker Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 9 Full Day Workshop Lights, Camera, Act Natural - How to Control your message, look and sound your best for any TV Interview - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 12 Welcome to the News Media World Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 12 Full Day Workshop - Intro to the World of Media - A beginner's course on how to control your message and image to the media. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 13 Secrets of Media Mavens Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 13 Full Day Workshop - Prepare for the Media Major Leagues - An advanced course for intermediate and advanced level spokespersons and experts. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 14 CEO Talk - Become a Presenting Superstar Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 14 TeleSeminar - Power Speaking to Prospects - 2:00 -3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.

Jan 14 Full Day Workshop - ExperTV - How Authors and experts can maximize every TV, radio and print media opportunity. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 15 CEO Talk - Is Your Power Point a Deadly Sleeping Pill? Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 15 & 16th 2 Day Workshop - Power Point Passion - A 2 day course transforming boring everyday PowerPoint presentations/speakers into riveting communicators. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 16 Unleashing the Inner Orator Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 19 How You Can Advance From a Good Speaker to a Great Speaker Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 19 Full Day Workshop - FEAR!!! - A beginner's course for people who would rather hammer rusty nails in their eyes than give a speech. Calming tips for reducing nerves and fear during presentations. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 20 Ten Steps to Overcome the Fear of Public Speaking Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 20 Full Day Workshop - Tech Support - Conveying technical concepts to the lay person. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 21 CEO Talk - Become a Presenting Superstar Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 21 TeleSeminar - Defusing a Media Time Bomb - How to handle a Media Crisis - 2:00 -3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.

Jan 21Full Day Workshop - Money Talk - How CFOs, accountants, and other financial experts can improve number driven presentations. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 22 Attention Grabbing Financial Presentations Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 22 Full Day Workshop - Wall Street Mavens - Financially oriented media training - How CEOs, CFOs and other money experts can master the financial media. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 23 Effective Quotes - Verbal Dividends Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 23 Full Day Workshop - And You Can Quote Me on That - How to get the exact quotes you want in any print or trade publication. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 26 Quotable & Notable Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 26 Full Day Workshop - Presenting 101 - Beginner Level Speaking and Presentation Course. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 27 Top Ten Ways Not to Fall Flat on Your Face While Presenting Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 27 Full Day Workshop - Speaker Pro - Advanced Level Speaker Improvement workshop for experienced speakers wishing to get to the next level. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 28 How You Can Advance From a Good Speaker to a Great Speaker Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 28 TeleSeminar - Taking the Bored Out of the Boardroom - 2:00 -3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.

Jan 28 Full Day Workshop - Ka-Ching - How marketers can improve their sales presentations to increase dollars, contracts and clients. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 29 Secrets of Media Mavens Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 29 & 30 2 Day Workshop Present Pro Master Speaker - Comprehensive 2 day course covering all aspects of advanced speaking and presenting. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 30 Welcome to the News Media World Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Feb 2 TeleSeminar - Coaching Clints and Colleagues to Present Well - 2:00 -3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.


February 2 & 3 Two Day Workshop - Master Communicator Present Pro - Two Day course teaching all fundamentals of media and speaking communication. 9:00 a.m. to 5:00 p.m. each day - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Feb 3 TeleSeminar - RelaxNTalk - 2:00 -3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.

Feb 4 - Showcase for Authors and Experts - $20 Fee includes Author's Special Report - 8:00-9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com 

Feb 4 Teleseminar - TV Basics - 2:00-3:00 PM Eastern. Info@mediatrainingworldwide.com for more info

Feb 4 Full Day Life Raft - Staying Afloat in a Sea of Media Crisis Workshop - Crisis Communication - Full Day Seminar 9:00 a.m. to 5:00 p.m. - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Feb 4 Product Launch & Cocktail Party - CD Effective Sales Presentations 5:00-7:00 PM Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Feb 5 TeleSeminar - Talking Money - Making Your Numbers Come Alive - 2:00 -3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.

Feb 5. Workshop - Full Day Workshop - "Ka-Ching" - $ales $peak, Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Feb 6 TeleSeminar - Money Talk in the Media - 2:00 -3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.

Feb 6 Full Day Workshop Lights, Camera, Act Natural - How to Control your message, look and sound your best for any TV Interview - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Feb 9 TeleSeminar - Get Quotable - 2:00 -3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.

Feb 9 Full Day Workshop - Intro to the World of Media - A beginner's course on how to control your message and image to the media. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Feb 10 TeleSeminar - Presenting for Beginners - 2:00 -3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.

Feb 10 Full Day Workshop - Prepare for the Media Major Leagues - An advanced course for intermediate and advanced level spokespersons and experts. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Feb 11 TeleSeminar - Unleashing Your Inner Orator - 2:00 -3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.

Feb 11 Full Day Workshop - ExecuSpeak - Advanced Speaking for Senior Executives. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Feb 12 TeleSeminar - Hitting a Media Home Run - 2:00 -3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.

Feb 12 & 13th 2 Day Workshop - Power Point Passion - A 2 day course transforming boring everyday PowerPoint presentations/speakers into riveting communicators. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Feb 13 TeleSeminar - Help! Get Me Through This First Media Interview - 2:00 -3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.

Feb 16 TeleSeminar - Unleashing the Inner Orator - 2:00 -3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.

Feb 16 Full Day Workshop - Become a Presentation Training Skills Counselor, Coach or Advisor - Train trainers and other people who help clients and colleagues prepare for speeches. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Feb 17 TeleSeminar - Hit a Media Home Run - 2:00 -3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.

Feb 17 Full Day Workshop - FEAR!!! - A beginner's course for people who would rather hammer rusty nails in their eyes than give a speech. Calming tips for reducing nerves and fear during presentations. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Feb 18 TeleSeminar - Defusing a Media Time Bomb- 2:00 -3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.

Feb 18 Full Day Workshop - Tech Support - Conveying technical concepts to the lay person. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Feb 19 TeleSeminar - Talk Your Way to the Best Seller List - 2:00 -3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.

Feb 19 Full Day Workshop - Money Talk - How CFOs, accountants, and other financial experts can improve number driven presentations. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Feb 20 TeleSeminar - Power Speaking to Prospects - 2:00 -3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.

Feb 20 Full Day Workshop - Wall Street Mavens - Financially oriented media training - How CEOs, CFOs and other money experts can master the financial media. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Feb 23 TeleSeminar - Get Ready for Your Close Up - 2:00 -3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.

Feb 23 Full Day Workshop - And You Can Quote Me On That - How to get the exact quotes you want in any print or trade publication. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Feb 24 TeleSeminar - Help! Get Me Through This First Media Interview - 2:00 -3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.

Feb 24 Full Day Workshop - Presenting 101 - Beginner level speaking and presenting course. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Feb 25 TeleSeminar - Hitting a Media Home Run - 2:00 -3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.

Feb 25 Full Day Workshop - SpeakerPro - Advanced level speaker improvement workshop for experienced speakers wishing to get to the next level. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Feb 26 TeleSeminar - Taking Bored Out of the Boardroom - 2:00 -3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.

Feb 26 & 27 Two Day Workshop - A-Z Media Training - A comprehensive advanced 2 day course covering all aspects of TV, radio and print interviews. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Feb 27 TeleSeminar - Presenting for Beginners - 2:00 -3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.

Mar 1 TeleSeminar – Are Pictures Worth 1000 Words? - 2:00 -3:00 PM Eastern. Info@mediatrainingworldwide.com  for more info.
 
March 1 & 2 Two Day Workshop - Master Communicator Present Pro - Two Day course teaching all fundamentals of media and speaking communication. 9:00 a.m. to 5:00 p.m. each day - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

March 2  TeleSeminar - RelaxNTalk - 2:00 -3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.

March 3 Showcase - Master Communicator (Presentation, Media & Crisis) - $20 Fee includes free handbook - 8:00 -9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com 

March 3 Teleseminar - Crisis Communications - When Media Attack - 2:00-3:00 PM Eastern. Info@mediatrainingworldwide.com for more info

March 3 Full Day Workshop - Life Raft - Staying Afloat in a Sea of Media Crisis Workshop - Crisis Communication - Full Day Seminar 9:00 a.m. to 5:00 p.m. - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

March 3 Product Launch & Cocktail Party for CD Book Launch "Catapulting Your Book to the Best Seller List" Reception 5:00-7:00 PM Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

March 4 Full Day Workshop- Catapulting Your Book to the Best Seller List for Authors and Experts, Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 5 - Full Day Workshop - Effective Sales Presentations, Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 8 Full Day Workshop Lights, Camera, Act Natural - How to Control your message, look and sound your best for any TV Interview - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 9 Full Day Workshop - Intro to the World of Media - A beginner's course on how to control your message and image to the media. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 10 Workshop - Prepare for the Media Major Leagues - An advanced course for intermediate and advanced level spokespersons and experts. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 11 & 12 Two-Day Workshop - Power Point Passion - A 2-day course transforming boring everyday PowerPoint presentations/speakers into riveting communicators. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 15 Full Day Workshop - ExecuSpeak - Advanced Speaking for Senior Executives. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 16 Full Day Workshop - Become a Presentation Training Skills Counselor, Coach or Advisor - Train trainers and other people who help clients and colleagues prepare for speeches. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 17 Full Day Workshop - FEAR!!! - A beginner's course for people who would rather hammer rusty nails in their eyes than give a speech. Calming tips for reducing nerves and fear during presentations. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 18 Full Day Workshop - Money Talk - How CFOs, accountants, and other financial experts can improve number driven presentations. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 19 Full Day Workshop - Wall Street Mavens - Financially oriented media training - How CEOs, CFOs and other money experts can master the financial media. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 22 Full Day Workshop - Tech Support - Conveying technical concepts to the lay person. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 23 Full Day Workshop - Presenting 101 - Beginner level speaking and presenting course. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 24 Full Day Workshop - SpeakerPro - Advanced level speaker improvement workshop for experienced speakers wishing to get to the next level. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 25 & 26 Two Day Workshop - Present Pro Master Speaker - Comprehensive 2-day course covering all aspects of advanced speaking and presenting

March 29 & 30 Two Day Workshop - A-Z Media Training - A comprehensive advanced 2 day course covering all aspects of TV, radio and print interviews. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 31 Full Day Workshop - And You Can Quote Me On That - How to get the exact quotes you want in any print or trade publication. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

April 1 & 2 - Master Communicator-How to Wow the Media and Speaking Audiences - Two Day course teaching all fundamentals of media and speaking communication. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

April 7 Media (TV, Radio & Print) Showcase - $20 Fee includes free handbook - 8:00-9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com 

April 7 - Teleseminar - How to Overcome the Fear of Public Speaking - 2:00-3:00 PM Eastern. Info@mediatrainingworldwide.com for more info

April 7 Product Launch & Cocktail Party - 5:00-7:00 PM Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

April 16 Full Day Workshop -- Become a Media Training Skills Counselor, Coach or Advisor. - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info

May 5 Showcase - When Media Attack Crisis Communication - 8:00-9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

May 5 Teleseminar - Technical Presentations - How Doctors, Engineers and Other Fact Based Presenters Can Liven Up Their Presentations - 2:00-3:00 PM Eastern. Info@mediatrainingworldwide.com for more info

May 5 Product Launch & Cocktail Party - 5:00-7:00 PM Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

May 6 Media (TV, Radio & Print) Full Day Workshop - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

June 2 Showcase Public Speaking/Presentation - $20 Fee includes free handbook - 8:00-9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

June 2 Teleseminar - Money Talk - How CFOs, Accountants, Stock Brokers and other Number Driven Presenters Can Improve Their Presentations - 2:00-3:00 PM Eastern. Info@mediatrainingworldwide.com for more info

June 2 Product Launch & Cocktail Party - 5:00-7:00 PM Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

June 3 When Media Attack Full Day Workshop - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info


To schedule your next media or presentation training session, workshop or seminar, please call Media Training Worldwide at 212-764-4955.

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Workshop Information and Registration

Are the media advancing your career?
A-Z
Media PresentPro System™

 A Media Training Worldwide Two-Day Workshop

Become a media savvy communicator every time you speak to reporters!

You can learn to communicate the exact message you want.
Get the media to use the precise quotes and sound bites you created, plus…
 Look comfortable and sound relaxed on TV and all media interviews.

December 11 and 12, 2003
9 AM – 5 PM
110 West 40th Street, Suite 203, Studio B
New York, NY 10018

Dear Colleague,

Would you like to advance your career, business or cause every single time you talk to the media? Never again will you fear or dread upcoming interviews. You can stop worrying that your words will be “taken out of context” or that you will be “misquoted.” Most journalists receive four or more years of formal training on how to ask questions and elicit information from you. Isn’t it fair that you receive at least one day of formal training before dealing with reporters? Would you get in the ring with George Forman without first taking a few boxing lessons? 

Public speaking is the number one fear most people have. And talking to the media is a type of public speaking.  This fear causes us to behave in irrational, self-destructive ways. Most executives would never, in their wildest dreams, send out a new brochure to all of their clients without first writing several drafts, reviewing each one, spell checking it, editing it, getting feedback from colleagues, passing it by the legal department and finally placing it on a graphically designed logo or letterhead. 

Yet these same executives will “wing it” when it comes to giving interviews on ABC’s 20/20 or to the New York Times. The results?

Disaster.

Even when the results are less than disastrous, the message and image that come through from the interview are often mixed of fuzzy. This does not have to be your destiny.

There is no greater secret weapon in business than to know how to persuade people of your ideas and mission via the media. This is what you will learn in the A-Z Media PresentPro System™.

You may already think of yourself as a good speaker or communicator. You might get standing ovations when you present. 

Nice, but that is completely irrelevant when it comes to handling the media. A media interview is unlike any other conversation you have in your daily life. It is the only conversation where you have absolutely no control over the context of how your words will be presented to the final audience. I will teach you the tricks of the trade so that your message is so sharp, clear and memorable, it won’t matter what the media do with it!

You may be a polished platform performer. Again, totally irrelevant to how you will come across on TV. Television is not a hard medium to master, but if you don’t know the dozen most important secrets of that medium, you will come across as stiffer, fatter, less convincing and more monotone than you do in real life. 

How do you know what to say to the media? The first thing most executives do is consume valuable hour after hour brainstorming on every single question a reporter could ask. This is a complete waste of time.

I will teach you how to save time by focusing on that over which you have total control: the words and messages that come out of your mouth.

Unfortunately, when you are dealing with the media, having a simple, clear message isn’t good enough; you must learn to speak in sound bites. Are you not quite sure what a sound bite is? Don’t worry, I have a simple 10-step system that can turn any dry, complex message point into a juicy, quotable sound bite that will make even the most cynical report powerless to ignore.  

When is comes to communicating on TV, you must have style AND substance. You can have the greatest message in the world, but if you are wearing the wrong tie or sitting improperly, no one will ever remember your message.

The real test of your media interview is this: did you get your message across, the exact sound bites or quotes that you planned in advance, and did you look and sound the way you wanted to?  

Becoming an excellent media communicator is one of those things many people put off for another day—sort of like cleaning the garage or becoming a Black Belt. Sadly, this can have a deadly affect on your career—and you might not ever be made aware of it. 

Rudy Giuliani, Bill Clinton, Lee Iacocca, Ronald Reagan—regardless of your politics or business, the one leadership trait that transcends all else is strong verbal communication skills that translate through the media. Now, you too, can learn the tricks of the masters.

So why do you need to come to the A-Z Media PresentPro System™ workshop? After all, there are scores of books and videos in your local library on the subject of dealing with the media. Sadly, reading about how to look good on television doesn’t work any better than reading about how to ride a bike. Giving media interviews without instant video feedback often makes bad habits become more ingrained.

If you want to learn how to be a better media communicator you have to present in simulated media settings—but that’s not enough. You have to watch yourself on videotape, often second by second. With the help of your seminar leader and your other participants, you will get a precise accounting of what your strengths are, your weaknesses, and, most important, step-by-step instructions on how to solve your specific problems. And you will do this repeatedly until you are satisfied with your media performance.

Your strengths and weaknesses are unique to you. I can’t use a cookie-cutter approach to solve your problems or tell you in advance that I have one size to fit all your weaknesses. What I can tell you is that your performance will be analyzed and probed and diagnosed in a way that is specific to you. That is the only way you can truly learn to improve.

This seminar is physically intensive. You will be tired by the time you go home. There will be no more than 10 of us together. This is not one of those seminars where hundreds of people are packed into a large convention hall and lectured to by an all-knowing guru. You will be on the center stage for much of the workshop. It will be exhausting, but well worth it. 

Once you learn the basics of excellent media communication, your body and mind will get more comfortable with the whole media process. Your tensions associated with upcoming interview opportunities will gradually melt away. Over time, you will learn to actually enjoy every media opportunity. (That may sound like baloney now, but at some point you will objectively understand that you have become a far better than the average communicator. This realization will make every media opportunity seem like free advertising). 

I look forward to working with you.

Sincerely,

TJ Walker
President
Media Training Worldwide

Training Date: Dec. 11 and 12, 2003
Time: 9:00 AM to 5:00 PM
Location: Media Training Worldwide, 110 West 40th Street, Suite 203, Studio B, New York, NY 10018 (between Broadway and 6th Ave.)

The Media Training Worldwide Studio, located in Manhattan’s Times Square District, has the following:
·	TV talk show set
·	Studio lighting
·	Satellite interview set with backdrop
·	Executive TelePrompTer
·	Virtual Reality Audiences
·	Large Monitors
·	Video cameras and playback capabilities

Benefits of the A-Z media training workshop
·	Get your message out to the media
·	Never be misquoted
·	Get the exact quotes you want in the Media 
·	Command professional respect
·	Convey style AND substance
·	Reduce the amount of time preparing for interviews
·	Eliminate fears
·	Reduce tension
·	Project leadership


Who should attend?
·	Business executives
·	Organizational leaders
·	Entrepreneurs
·	Sales executives
·	Spokespersons
·	Candidates for Public Office

You will learn how to:
·	Develop a message  
·	Bridge to message points  
·	Look good on TV 
·	Control your message  
·	Improve body language 
·	Answer questions  
·	Use TelePrompTers, earpieces, and microphones
·	Identify loaded questions  
·	Handle hostile interviews  
·	Improve wardrobe 
·	Prepare for crisis communications  
·	Use makeup 
·	Deliver repetition  
·	Master satellite interviews 
·	Be more persuasive  
·	Get more out of rehearsal 
·	Reduce nervousness  
·	Build a media strategy 
·	Create sound bites  
·	Deal with producers

What situations will this workshop prepare you for?
·	Newspaper interviews
·	Live TV
·	Trade publication interviews 
·	TV talk shows
·	Celebrity appearances
·	In-studio interviews
·	Live Radio
·	Editorial board meetings
·	Radio Talk shows
·	Internet interviews
·	Edited news programs
·	Training videos
·	Telephone interviews
·	Infomercials
·	Press conferences
·	Book tours
·	Spokesperson training  
·	Sales presentations
·	Depositions
·	Regulatory hearings
·	Legislative hearings
·	Product announcements
·	Ambush interviews

Who should not attend?
If you want to sit back and listen to an instructor lecture while you take notes, then this is not the seminar for you. Each participant will perform repeatedly in front of the group, and will receive videotaped critiques. If your goal is to sound boring and bland or to sound the way most “professional” business communicators sound, then this seminar is not for you.

Program schedule

Day One

Module One 

Basics of TV
Participants interviewed
Videotaping
Critique

Module Two
Elements of a message development
Participants interviewed
Videotaping
Critique

Day Two

Module Three
Message bridging techniques
Participants interviewed
Videotaping
Critique

Module Four
Creating sound bites
Participants interviewed
Videotaping
Critique

Program Methodology

The coach/trainer will provide brief (very brief) tips and guidelines on each aspect of effective media communication. The trainee will then stand or sit for simulated interviews, while being videotaped. Next, the trainer will provide a definitive critique of the trainee’s performance with immediate feedback and performance enhancement instructions. The trainee will be interviewed and videotaped numerous times throughout the day.

Media Training Worldwide Sample Client List

·	Bank of America
·	Charles Schwab
·	The Hartford
·	Federal Express
·	Unilever
·	Amerada Hess
·	Miss Universe Organization
·	National Park Service
·	National Archives
·	Akzo Nobel
·	Dun and Bradstreet
·	US ARMY
·	QUEST
·	Ronald McDonald House
Media Training Worldwide has prepared clients for interviews with most major American media outlets. The following is a partial list of places where our clients have appeared after training:

Television
CBS News
ABC News
NBC News
Today Show
CNBC
CNN
CNNfn
Bloomberg TV
Fox News Channel
MSNBC
Court TV
Lifetime Network

Print
New York Times
Wall Street Journal
Washington Post
Business Week
Time

Radio
National Public Radio
Westwood One
ABC Radio
NBC Radio
Infinity
Mutual
Testimonials

“Media Training Worldwide is flat out better than any other presentation training firm we have ever used. They get better results in one day of training than other training companies do in 2 day seminars. The bottom line is that Media Training Worldwide changes our executives for the better; when they leave a Media Training Worldwide workshop they speak with much more confidence and passion. TJ Walker has made radical and permanent positive transformations with many of our employees. I can’t imagine using any other presentation training firm.” Jim Miller, Amerada Hess

"My name is Michael Gallant and I am the director of public relations for EMC Corporation. We were fortunate to have TJ Walker in for a day of public relations and media training and I can tell you his approach was superb. He was able to help my entire team operate more efficiently (and) maximize their message penetration to their audience. I can tell you his pace was incredible, he was extremely articulate and he got the whole group involved. We really enjoyed the day." Michael Gallant, Director of Public Relations for EMC

“I put the skills learned in your seminar to excellent use. I was told by the producer that it was refreshing to work with someone who was comfortable in front of the camera and could get their message points out. So, kudos to you for training me! It was a wonderful experience. “ Roxanne Moster, UCLA

“I recently had an occasion to address a TV crew concerning the sale of our business being announced. I prepared my "three key points" and kept stating them repeatedly. I did several seconds of air time but was edited to only one key point. When the interview was completed the news reporter commented "you have done this before". Actually I had not, but the Worldwide Media training I received in Chicago really worked. Thanks for giving me the "how to do" and confidence.” Bill Stricklen, Human Resources Manager, Akzo Nobel Functional Chemicals LLC

I was particularly pleased with the way Media Training Worldwide customized my training session. They previewed and critiqued my videos and the trainer covered many topics never addressed for me in previous training sessions with other companies.
Bonnie Taub-Dix, MA,RD,CDN, Media Representative, New York State Dietetic Association

I spent two sessions with TJ, prior to beginning my book tour.  The difference is amazing.  I have never again used a card or notes or hidden behind a lectern.  It’s as if TJ freed me to engage an audience with my entire personality…telling stories, getting to key points and really making an impact.  Since then, I have given dozens of speeches and am now invited frequently for keynotes.
Mary Lou Quinlin, Author & Founder of Just Ask a Woman

Seminar fee
$1495.00  per person

What will you get?

1.	Handbook “1001 Ways to Wow the Media”
2.	Video “TV Basics” (How to prepare for TV interviews)
3.	Video “TV Tips for Intermediates
4.	Video “Telephone Interviews with the Media”
5.	Video “Speak in Sound Bites”
6.	Yearlong subscription, “Media Training Media/Presentation Newsletter”
7.	30-day unlimited email consultation after the workshop
8.	Wallet cards “Top Ten Tips When Preparing for Interviews”
9.	Pre-interview stress reliever squeeze ball
10.	 QuoteController™ software 
11.	 Special Report “The Quote Doctor”
12.	 Full Year’s use of our Online Media Training School

Early registration bonus
If you register before Nov. 15, 2003, you will receive a FREE Audio, “Controlling Your Message.”
2nd Bonus—Be one of the first 6 registrants and you can get a previous media interview of yours critiqued (IQommunicate™) in advance of the seminar, if you mail us the tape.
3rd Bonus—25% off our next “SpeakerPro” training seminar (how to give better speeches).

Guarantee
If you are not 100% satisfied with this seminar, you will receive a complete refund or free admission to the next seminar, whichever you choose, no questions asked.

Cancellations
You may cancel at anytime up to one week before the seminar and receive a full refund.

Tax deductible
This educational seminar may be a tax-deductible business expense. Please consult with your CPA and tax attorney.

Do you have more questions? Contact: Sharon@mediatrainingworldwide.com or call 800-755-7220.

See Registration form below:

Unable to attend?

Videotapes of the workshop will be available for sale.

Seminar Leader Bio

TJ Walker

TJ Walker is one of the leading presentation/media coaches in America. For the last 20 years, he has trained thousands of CEOs, executives, authors, government officials, and civic leaders on how to be better communicators. 
Walker is the author/publisher of dozens of presentation and media training books, videos and audios.

A presentation/media columnist, Walker writes "The Quote Doctor" column each month for Investor Relations Magazine. He has been a guest or host on more than 2000 radio/TV news/talk programs including MSNBC, Fox News Channel, and Court TV. 

Walker is a magna cum laude graduate of Duke University. He has studied at the HB Acting Studio in Manhattan and guest lectured at the Columbia Graduate School. 

Registration Information
Print , Complete, and FAX  Registration TO: 813-655-3383

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Seminar Dates: Dec. 11 & 12, 2003

Time: 9 AM – 5 PM

Amount: $1495.00

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