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Media-Presentation Tips Info from Media Training Worldwide November 13, 2003

Dec 1 & 2 Master Communicator Workshop - Full Day workshop -- see info below

Contents:

1. Presentation tips

2. TV Media Tips

3. Crisis Tips

Speaking/Presentation Tips

1. After your speech is over, ask people to tell you EXACTLY what points they remember. (Use each speech as a focus group to improve your next speech)

2. Make sure your shoes don’t have holes in their soles. If you are sitting up on a stage before you speak, people will see the bottoms of your shoes.
3. If you are running short on time, don't start speaking faster to "squeeze it all in." You might as well start speaking gibberish because your audience will absorb nothing you say.

4. Bring an element of joy to your speaking opportunities. If it's not fun for you, it won't be fun for your audience.

TV/Media Tips

5. State your most important message first-don’t bury your main message (and don’t build up to it slowly).

6. If you could write the headline and the first three sentences to your story in the newspaper, what would they be?

7. If you can’t answer this, you aren’t ready for your interview.

8. The beauty of focusing on only three message points is that now you don’t have the pressure of trying to remember an entire cabinet file full of facts.

Crisis Communications Tips

9. Don’t use humor in front of the media during a crisis.

10. Make sure the person requesting an interview from you is a real journalist-it could be a competitor, prankster or someone trying to collect on a bill.

***

Media Training Worldwide http://click.email-publisher.com/maabER8aa162uaaaaaab/
212-764-4955

FREE Media and Presentation Training Products catalog, contact info@mediatrainingworldwide.com

Upcoming Training Events

(When RSVPing or asking for more info regarding events, please specify the date and event subject.)

Nov 19 - Full Day Workshop - FEAR!!! - A beginner's course for people who would rather hammer rusty nails in their eyes than give a speech. Calming tips for reducing nerves and fear during presentations. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Nov 21 Public Speaking/Presentation Present Pro Workshop - Full Day Seminar 9:00 a.m. to 5:00 p.m. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Dec 1 & 2 - Master Communicator Present Pro - Two Day course teaching all fundamentals of media and speaking communication. 9:00 a.m. to 5:00 p.m. each day - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Dec 3 Survival - Crisis Communication Present Pro Workshop - Full Day Seminar 9:00 a.m. to 5:00 p.m. - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Dec 3 Give Your Power Point Visual Punch - Power Point Fundamentals Showcase Seminar - $20 Fee includes Power Point Special Report - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Dec 3 TeleSeminar - "How to Conduct Telephone Interviews with the Media" 1:30-3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.

Dec 3 Product Launch & Cocktail Party 5:00-7:00 PM Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

December 4 Train the Trainer Present Pro Workshop - Full Day Seminar 9:00 a.m. to 5:00 p.m. - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

December 5 ExperTV for Authors & Experts Present Pro Workshop - Full Day Seminar 9:00 a.m. to 5:00 p.m. - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

December 8 Get Quotable - How to Get the Quotes YOU Want - Present Pro Workshop - Full Day Seminar 9:00 a.m. to 5:00 p.m. - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

December 9 Media World Introduction Present Pro Workshop - for beginners to media interviews - Full Day Seminar 9:00 a.m. to 5:00 p.m. - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

December 10 Full Day Advanced Media World Present Pro - for intermediate and advanced level spokespersons and experts - Full Day Seminar 9:00 a.m. to 5:00 p.m. - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

December 11& 12 - A-Z Media Training Present Pro Workshop - Comprehensive 2 day training covering all aspects of TV, radio and print interviews - Two Day Seminar 9:00 a.m. to 5:00 p.m. each day - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

December 15 Full Day Presenting 101 Present Pro Workshop - Beginning Level Full Day Seminar 9:00 a.m. to 5:00 p.m. - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

December 16 Full Day Speaker Pro Present Pro Workshop - Advanced Level Full Day Seminar 9:00 a.m. to 5:00 p.m. - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

December 17 Full Day Lights, Camera, Act Natural Present Pro(tm) Workshop - How to control your message, look & sound your best for any TV interview - Full Day Seminar 9:00 a.m. to 5:00 p.m. - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

December 18 & 19 Two Day Power Point Passion Present Pro Workshop - Two Day Seminar 9:00 a.m. to 5:00 p.m. each day - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 5 Turn a Media Crisis into a Public Relations Advantage Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

January 5 & 6 - Master Communicator Present Pro - Two Day course teaching all fundamentals of media and speaking communication. 9:00 a.m. to 5:00 p.m. each day - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 6 Quotable & Notable Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 7 How to Deliver Memorable Sales Presentations Showcase Seminar - $20 Fee includes free handbook - 8:00-9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

January 7 Life Raft - Staying Afloat in a Sea of Media Crisis Workshop - Crisis Communication - Full Day Seminar 9:00 a.m. to 5:00 p.m. - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 7 TeleSeminar - Media Basics - Print, TV and Radio - 2:00 - 3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.

Jan 7 Product Launch & Cocktail Party 5:00-7:00 PM Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 8 Ten Ways Not to Fall Flat on Your Face while Presenting Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 8 Full Day Workshop – Become a Media Training Skills Counselor, Coach or Advisor. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 9 How to Advance From a Good Speaker to a Great Speaker Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 9 Full Day Workshop Lights, Camera, Act Natural - How to Control your message, look and sound your best for any TV Interview - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 12 Welcome to the News Media World Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 12 Full Day Workshop - Intro to the World of Media - A beginner's course on how to control your message and image to the media. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 13 Secrets of Media Mavens Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 13 Full Day Workshop - Prepare for the Media Major Leagues - An advanced course for intermediate and advanced level spokespersons and experts. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 14 CEO Talk - Become a Presenting Superstar Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 14 TeleSeminar - Power Speaking to Prospects - 2:00 -3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.

Jan 14 Full Day Workshop - ExperTV - How Authors and experts can maximize every TV, radio and print media opportunity. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 15 CEO Talk - Is Your Power Point a Deadly Sleeping Pill? Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 15 & 16th 2 Day Workshop - Power Point Passion - A 2 day course transforming boring everyday PowerPoint presentations/speakers into riveting communicators. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 16 Unleashing the Inner Orator Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 19 How You Can Advance From a Good Speaker to a Great Speaker Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 19 Full Day Workshop - FEAR!!! - A beginner's course for people who would rather hammer rusty nails in their eyes than give a speech. Calming tips for reducing nerves and fear during presentations. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 20 Ten Steps to Overcome the Fear of Public Speaking Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 20 Full Day Workshop - Tech Support - Conveying technical concepts to the lay person. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 21 CEO Talk - Become a Presenting Superstar Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 21 TeleSeminar - Defusing a Media Time Bomb - How to handle a Media Crisis - 2:00 -3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.

Jan 21Full Day Workshop - Money Talk - How CFOs, accountants, and other financial experts can improve number driven presentations. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 22 Attention Grabbing Financial Presentations Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 22 Full Day Workshop - Wall Street Mavens - Financially oriented media training - How CEOs, CFOs and other money experts can master the financial media. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 23 Effective Quotes - Verbal Dividends Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 23 Full Day Workshop - And You Can Quote Me on That - How to get the exact quotes you want in any print or trade publication. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 26 Quotable & Notable Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 26 Full Day Workshop - Presenting 101 - Beginner Level Speaking and Presentation Course. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 27 Top Ten Ways Not to Fall Flat on Your Face While Presenting Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 27 Full Day Workshop - Speaker Pro - Advanced Level Speaker Improvement workshop for experienced speakers wishing to get to the next level. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 28 How You Can Advance From a Good Speaker to a Great Speaker Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 28 TeleSeminar - Taking the Bored Out of the Boardroom - 2:00 -3:00 PM Eastern. Info@mediatrainingworldwide.com for more info.

Jan 28 Full Day Workshop - Ka-Ching - How marketers can improve their sales presentations to increase dollars, contracts and clients. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 29 Secrets of Media Mavens Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Jan 29 & 30 2 Day Workshop Present Pro Master Speaker - Comprehensive 2 day course covering all aspects of advanced speaking and presenting. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Jan 30 Welcome to the News Media World Showcase Seminar - $20 Fee includes associated product - 8:00 - 9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

February 2 & 3 Two Day Workshop - Master Communicator Present Pro - Two Day course teaching all fundamentals of media and speaking communication. 9:00 a.m. to 5:00 p.m. each day - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Feb 4 - Showcase for Authors and Experts - $20 Fee includes Author's Special Report - 8:00-9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Feb 4 Teleseminar - TV Basics - 2:00-3:00 PM Eastern. Info@mediatrainingworldwide.com for more info

Feb 4 Full Day Life Raft - Staying Afloat in a Sea of Media Crisis Workshop - Crisis Communication - Full Day Seminar 9:00 a.m. to 5:00 p.m. - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Feb 4 Product Launch & Cocktail Party - CD Effective Sales Presentations 5:00-7:00 PM Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

Feb 5. Workshop - Full Day Workshop - "Ka-Ching" - $ales $peak, Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Feb 6 Full Day Workshop Lights, Camera, Act Natural - How to Control your message, look and sound your best for any TV Interview - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Feb 9 Full Day Workshop - Intro to the World of Media - A beginner's course on how to control your message and image to the media. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Feb 10 Full Day Workshop - Prepare for the Media Major Leagues - An advanced course for intermediate and advanced level spokespersons and experts. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Feb 11 Full Day Workshop - ExecuSpeak - Advanced Speaking for Senior Executives. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Feb 12 & 13th 2 Day Workshop - Power Point Passion - A 2 day course transforming boring everyday PowerPoint presentations/speakers into riveting communicators. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Feb 16 Full Day Workshop - Become a Presentation Training Skills Counselor, Coach or Advisor - Train trainers and other people who help clients and colleagues prepare for speeches. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Feb 17 Full Day Workshop - FEAR!!! - A beginner's course for people who would rather hammer rusty nails in their eyes than give a speech. Calming tips for reducing nerves and fear during presentations. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Feb 18 Full Day Workshop - Tech Support - Conveying technical concepts to the lay person. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Feb 19 Full Day Workshop - Money Talk - How CFOs, accountants, and other financial experts can improve number driven presentations. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Feb 20 Full Day Workshop - Wall Street Mavens - Financially oriented media training - How CEOs, CFOs and other money experts can master the financial media. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Feb 23 Full Day Workshop - And You Can Quote Me On That - How to get the exact quotes you want in any print or trade publication. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Feb 24 Full Day Workshop - Presenting 101 - Beginner level speaking and presenting course. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Feb 25 Full Day Workshop - SpeakerPro - Advanced level speaker improvement workshop for experienced speakers wishing to get to the next level. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

Feb 26 & 27 Two Day Workshop - A-Z Media Training - A comprehensive advanced 2 day course covering all aspects of TV, radio and print interviews. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 1 & 2 Two Day Workshop - Master Communicator Present Pro - Two Day course teaching all fundamentals of media and speaking communication. 9:00 a.m. to 5:00 p.m. each day - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

March 3 Showcase - Master Communicator (Presentation, Media & Crisis) - $20 Fee includes free handbook - 8:00 -9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

March 3 Teleseminar - Crisis Communications - When Media Attack - 2:00-3:00 PM Eastern. Info@mediatrainingworldwide.com for more info

March 3 Full Day Workshop - Life Raft - Staying Afloat in a Sea of Media Crisis Workshop - Crisis Communication - Full Day Seminar 9:00 a.m. to 5:00 p.m. - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

March 3 Product Launch & Cocktail Party for CD Book Launch "Catapulting Your Book to the Best Seller List" Reception 5:00-7:00 PM Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

March 4 Full Day Workshop- Catapulting Your Book to the Best Seller List for Authors and Experts, Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 5 - Full Day Workshop - Effective Sales Presentations, Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 8 Full Day Workshop Lights, Camera, Act Natural - How to Control your message, look and sound your best for any TV Interview - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 9 Full Day Workshop - Intro to the World of Media - A beginner's course on how to control your message and image to the media. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 10 Workshop - Prepare for the Media Major Leagues - An advanced course for intermediate and advanced level spokespersons and experts. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 11 & 12 Two-Day Workshop - Power Point Passion - A 2-day course transforming boring everyday PowerPoint presentations/speakers into riveting communicators. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 15 Full Day Workshop - ExecuSpeak - Advanced Speaking for Senior Executives. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 16 Full Day Workshop - Become a Presentation Training Skills Counselor, Coach or Advisor - Train trainers and other people who help clients and colleagues prepare for speeches. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 17 Full Day Workshop - FEAR!!! - A beginner's course for people who would rather hammer rusty nails in their eyes than give a speech. Calming tips for reducing nerves and fear during presentations. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 18 Full Day Workshop - Money Talk - How CFOs, accountants, and other financial experts can improve number driven presentations. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 19 Full Day Workshop - Wall Street Mavens - Financially oriented media training - How CEOs, CFOs and other money experts can master the financial media. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 22 Full Day Workshop - Tech Support - Conveying technical concepts to the lay person. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 23 Full Day Workshop - Presenting 101 - Beginner level speaking and presenting course. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 24 Full Day Workshop - SpeakerPro - Advanced level speaker improvement workshop for experienced speakers wishing to get to the next level. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 25 & 26 Two Day Workshop - Present Pro Master Speaker - Comprehensive 2-day course covering all aspects of advanced speaking and presenting

March 29 & 30 Two Day Workshop - A-Z Media Training - A comprehensive advanced 2 day course covering all aspects of TV, radio and print interviews. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

March 31 Full Day Workshop - And You Can Quote Me On That - How to get the exact quotes you want in any print or trade publication. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

April 1 & 2 - Master Communicator-How to Wow the Media and Speaking Audiences - Two Day course teaching all fundamentals of media and speaking communication. Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

April 7 Media (TV, Radio & Print) Showcase - $20 Fee includes free handbook - 8:00-9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

April 7 - Teleseminar - How to Overcome the Fear of Public Speaking - 2:00-3:00 PM Eastern. Info@mediatrainingworldwide.com for more info

April 7 Product Launch & Cocktail Party - 5:00-7:00 PM Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

April 16 Full Day Workshop -- Become a Media Training Skills Counselor, Coach or Advisor. - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info

May 5 Showcase - When Media Attack Crisis Communication - 8:00-9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

May 5 Teleseminar - Technical Presentations - How Doctors, Engineers and Other Fact Based Presenters Can Liven Up Their Presentations - 2:00-3:00 PM Eastern. Info@mediatrainingworldwide.com for more info

May 5 Product Launch & Cocktail Party - 5:00-7:00 PM Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

May 6 Media (TV, Radio & Print) Full Day Workshop - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info.

June 2 Showcase Public Speaking/Presentation - $20 Fee includes free handbook - 8:00-9:00 AM at the Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

June 2 Teleseminar - Money Talk - How CFOs, Accountants, Stock Brokers and other Number Driven Presenters Can Improve Their Presentations - 2:00-3:00 PM Eastern. Info@mediatrainingworldwide.com for more info

June 2 Product Launch & Cocktail Party - 5:00-7:00 PM Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email RSVP to info@mediatrainingworldwide.com

June 3 When Media Attack Full Day Workshop - Media Training Worldwide Studios, 110 West 40th Street, Suite 203, New York, NY 10018. Email info@mediatrainingworldwide.com for more info

To schedule your next media or presentation training session, workshop or seminar, please call Media Training Worldwide at 212-764-4955.

Wanted: Partners for promoting media and presentation training seminars. Looking for people or organizations with large databases of individuals with media and presentation training needs. Earn up to $7,000 per seminar promoted. Contact info@mediatrainingworldwide.com.

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Workshop Information and Registration

Master Communicator
A
PresentPro System™
Speaking, Media, Crisis Communications and Presentation Skills Workshop

Are your presentations and the media advancing your career?
Become a dynamic speaker and media savvy communicator.

Media Training Worldwide Two-Day Seminar

December 1st & 2nd, 2003

You can learn to communicate the exact message you want.
Get the media to use the precise quotes and sound bites you created,
Defuse your crisis—in the first 30 seconds of your media interview,
Look comfortable and sound relaxed on TV and all media interviews,
Get your audiences to take the actions you desire, plus…
Your nervousness will melt away in the process.
Dear Colleague,

Would you like to advance your career, business or cause every single time you talk to the media or give a presentation? Never again will you fear or dread upcoming speeches or interviews. You can stop worrying that your words or style will embarrass you in front of audiences, be “taken out of context” or that you will be “misquoted.” Never again will you hate giving a speech, fear an interview or panic during a crisis situation. Good presenting and media abilities require learning basic skills (it is no different than learning to write well or play golf skillfully). Most journalists receive four or more years of formal training on how to ask questions and elicit information from you. Isn’t it fair that you receive at least one day of formal training before dealing with reporters? Why would you get in the ring with the “George Forman of reporting” without first taking a few boxing lessons?

Public speaking is the number one fear most people have. Whether giving a formal presentation or talking to the media, this fear causes us to behave in irrational in self-destructive ways. Most executives would never, in their wildest dreams, send out a new brochure to all of their clients without first writing several drafts, reviewing each one, spell checking it, editing it, getting feedback from colleagues, passing it by the legal department and finally placing it on a graphically designed logo or letterhead.

Yet these same executives will “wing it” when it comes to making presentations to important, and sometimes large audiences, or giving interviews on ABC’s 20/20 or to the New York Times. The results?

Disaster

Even when the results are less than disastrous, the message and image that come through from the interview or presentation are often mixed of fuzzy. This does not have to be your destiny.

There is no greater secret weapon in business than to know how to persuade people of your ideas and mission by speaking directly to them or through the media. This is what you will learn in “Master Communicator”! Present Pro™ Speaking, Media, Crisis Communications and Presentation Skills Workshop.

You may already think of yourself as a good speaker or communicator. But, is it true? Consider this. Anytime you speak to 10 or more people, someone will come up to you afterwards and tell you what a great speech you just gave! Nice, but they may just want a job or to sell you something. Or, they may just feel sorry for you.

A media interview is unlike any other conversation you have in your daily life. It is the only conversation where you have absolutely no control over the context of how your words will be presented to the final audience. I will teach you the tricks of the trade to make your message sharp, clear and memorable. It won’t matter what the media does with it!

How do you know what to say to the media? The first thing most executives do is consume valuable hour after hour brainstorming on every single question a reporter could ask. This is a complete waste of time.

I will teach you how to save time by focusing on that over which you have total control: the words and messages that come out of your mouth.

Unfortunately, when you are dealing with the media, having a simple, clear message isn’t good enough; you must learn to speak in sound bites. Are you not quite sure what a sound bite is? Don’t worry, I have a simple 10-step system that can turn any dry, complex message point into a juicy, quotable sound bite that will make even the most cynical report powerless to ignore.

When it comes to communicating on TV, you must have style AND substance. You can have the greatest message in the world, but if you are wearing the wrong tie or sitting improperly, no one will ever remember your message.

The real test of your presentation is this: will people remember what you said one week or one month later, and will they be acting upon what they learned?

Becoming an excellent media communicator or speaker is one of those things many people put off for another day—sort of like cleaning the garage or becoming a Black Belt. Sadly, this can have a deadly affect on your career—and you might not ever be made aware of it.

Rudy Giuliani, Bill Clinton, Lee Iacocca, Ronald Reagan—regardless of your politics or business, the one leadership trait that transcends all else is strong verbal communication skills that. Now, you too, can learn the tricks of the masters.

So why do you need to come to the ““The Master Communicator”! Present Pro™ Speaking, Media, Crisis Communications and Presentation Skills Workshop? After all, there are scores of books and videos in your local library on the subject of dealing with public speaking and the media. Sadly, reading about how to speak well or look good on television doesn’t work any better than reading about how to ride a bike. Giving speeches or media interviews without instant video feedback often makes bad habits become more ingrained.

If you want to learn how to be a better communicator you have to present in simulated presentation settings—but that’s not enough. You have to watch yourself on videotape, often second by second. With the help of your seminar leader and your other participants, you will get a precise accounting of what your strengths are, your weaknesses, and, most important, step-by-step instructions on how to solve your specific problems. And you will do this repeatedly until you are satisfied with your media performance.

Your strengths and weaknesses are unique to you. I can’t use a cookie-cutter approach to solve your problems or tell you in advance that I have one size to fit all your weaknesses. What I can tell you is that your performance will be analyzed and probed and diagnosed in a way that is specific to you. That is the only way you can truly learn to improve.

This seminar is physically intensive. You will be tired by the time you go home. There will be no more than 16 of us together. This is not one of those seminars where hundreds of people are packed into a large convention hall and lectured to by an all-knowing guru. You will be on the center stage for much of the workshop. It will be exhausting, but well worth it.

Once you learn the basics of excellent communication, your body and mind will get more comfortable with the whole media process. Your tensions associated with upcoming interview opportunities will gradually melt away. Over time, you will learn to actually enjoy every media and speaking opportunity. (That may sound like baloney now, but at some point you will objectively understand that you have become a far better than the average communicator. This realization will make every media opportunity seem like free advertising).

Typically CEO’s pay Media Training Worldwide $10,000.00 for a two-day session of one-on-one training. Here’s your opportunity to get this same training for a fraction of the cost.

I look forward to working with you.

Sincerely,

TJ Walker
President
Media Training Worldwide

The Studio
The Media Training Worldwide Studio, located in Manhattan’s Times Square District, has the following:

• TV talk show set
• Studio lighting
• Satellite interview set with backdrop
• Executive TelePrompTer
• Microphones
• Virtual Reality Audiences
• Large Monitors
• Video cameras and playback capabilities
• Board Room Conference Table

Media and Presentation Workshop

Benefits

• Clients, employees, customers, the public and prospects will REMEMBER what you say and to TAKE ACTION!
• Command professional respect
• Convey style AND substance
• Reduce the amount of time preparing for presentations
• Eliminate fears
• Reduce tension
• Project leadership
• Get your message out to the media
• Never be misquoted
• Get the exact quotes you want in the Media
• Get your positive message out to the media
• Defuse the crisis
• Calm the public
• Minimize reputation damage
• Reduce public fear and misconception

Who should attend?

• Business executives
• Organizational leaders
• Entrepreneurs
• Sales executives
• Spokespersons
• Candidates for Public Office
• Government employees
• Government officials
• Civil employees
• Public officials

Who should not attend?

If you want to sit back and listen to an instructor lecture while you take notes, then this is not the seminar for you. Each participant will perform repeatedly in front of the group, and will receive videotaped critiques. If your goal is to sound boring and bland or to sound the way most “professional” business speakers sound (boring), then this seminar is not for you.

You will learn how to:

• Develop a message
• Prepare for crisis communications
• Handle ambush interviews
• Deflect hostile questions
• Control your message
• Identify loaded questions
• Answer every question
• Bridge to message points
• Look good on TV
• Control your message
• Improve body language
• Use TelePrompTers, earpieces, and microphones
• Identify loaded questions
• Handle hostile interviews
• Improve wardrobe
• Use makeup
• Deliver repetition
• Master satellite interviews
• Be more persuasive
• Get more out of rehearsal
• Reduce nervousness
• Create sound bites
• Deal with producers
• Captivate your audience BEFORE you open your mouth
• Hook your audience in your first 7 seconds of speaking
• Speak without notes
• Make PowerPoint a friend and not your worst enemy
• Use the 7 essential elements of every successful speech
• Create magical eye contact
• Package your key points into personal stories
• Create dialogue
• Connect with your audience
• Handle questions and answers
• Improve your voice quality
• Develop star persona
• Develop strong openings
• Create powerful closings
• Develop a long-term improvement plan
• Build a media strategy

What situations will this workshop prepare you for?

• Press Conferences
• Ambush interviews
• Live TV
• TV talk shows
• Edited news programs
• Newspaper interviews
• Trade publication interviews
• Celebrity appearances
• In-studio interviews
• Live Radio
• Radio Talk shows
• Editorial board meetings
• Internet interviews
• Training videos
• Telephone interviews
• Infomercials
• Book tours
• Spokesperson training
• Legislative hearings
• Speaking to large audiences
• One-on-one presentations
• Board room pitches
• Client presentations
• Panel discussions
• IPO’s
• Road shows
• Industry conferences
• Investor and analyst presentations
• Annual meetings
• Sales presentations
• Depositions
• Regulatory hearings
• Legislative hearings
• Product announcements
• Job interviews

Modules for Day One

Module One
Basics of TV and Crisis Communications
Participants interviewed
Videotaping
Critique

Module Two
Elements of a message development, Message bridging techniques and Creating sound bites
Participants interviewed
Videotaping
Critique

Modules for Day Two

Module Three
Basics of presenting and the
Elements of a strong opening
Participants speak
Videotaping
Critique

Module Four
Passionate Presenting and Building stories into your presentation
Participants speak
Videotaping
Critique

Program Methodology

The coach/trainer will provide brief (very brief) tips and guidelines on each aspect of effective media and presentation communication. The trainee will then stand or sit for simulated interviews, while being videotaped. Next, the trainer will provide a definitive critique of the trainee’s performance with immediate feedback and performance enhancement instructions. The trainee will be interviewed and videotaped numerous times throughout the day.

Media Training Worldwide Client List

• Bank of America
• Charles Schwab
• The Hartford
• All State Insurance
• UCLA
• Federal Express
• Unilever
• Amerada Hess
• Miss Universe Organization
• National Park Service
• National Archives
• Akzo Nobel
• Dunn and Bradstreet
• US ARMY
• QUEST

Media Training Worldwide has prepared clients for interviews with most major American media outlets. The following is a partial list of places where our clients have appeared after training:
Television
CBS News
ABC News
NBC News
Today Show
CNBC
CNN
CNNfn
Bloomberg TV
Lifetime Network
Fox News Channel
MSNBC
Court TV

Print
New York Times
Wall Street Journal
Washington Post
Business Week
Time

Radio
National Public Radio
Westwood One
ABC Radio
NBC Radio
Infinity
Mutual

Testimonials

"My name is Michael Gallant and I am the director of public relations for EMC Corporation. We were fortunate to have TJ Walker in for a day of public relations and media training and I can tell you his approach was superb. He was able to help my entire team operate more efficiently maximize their message penetration to their audience. I can tell you his pace was incredible, he was extremely articulate and he got the whole group involved. We really enjoyed the day."
Michael Gallant, Director of Public Relations for EMC

“I put the skills learned in your seminar to excellent use. I was told by the producer that it was refreshing to work with someone who was comfortable in front of the camera and could get their message points out. So, kudos to you for training me! It was a wonderful experience. “ Roxanne Moster, UCLA

“I recently had an occasion to address a TV crew concerning the sale of our business being announced. I prepared my "three key points" and keep stating them repeatedly. I did several seconds of air time but was edited to only one key point. When the interview was completed the news reporter commented "you have done this before". Actually I had not but the Worldwide Media training I received in Chicago really worked. Thanks for giving me the "how to do" and
confidence.” Bill Stricklen, Human Resources Manager, Akzo Nobel Functional Chemicals LLC

“I spent two sessions with TJ, prior to beginning my book tour. The difference is amazing. I have never again used a card or notes or hidden behind a lectern. It’s as if TJ freed me to engage an audience with my entire personality…telling stories, getting to key points and really making an impact. Since then, I have given dozens of speeches and am now invited frequently for keynotes” Mary Lou Quinlin, Author & Founder of Just Ask a Woman

“The next day the phone started ringing. The local TV station wanted an interview. In 25 minutes, I convened the same brain trust we used last time. In 20 minutes we had three message points. I dreamed up sound bites enroute to the shooting location. The story was the lead on the evening news. Two of the three message points were run.” Your training really paid off!” Michael Hill, National Park Service

“TJ Walker knows the news business. His training sessions cut to the chase and prepare you for the glare of a camera in your face.”Sean Hennessey, Superintendent, Boston Historical National Park (Public Affairs Officer)

“TJ was able to make me see quickly my strengths and weaknesses in public speaking, and how to correct these faults. My fear of standing before an audience lesson was decreased in one session.”Richard York, Richard York Gallery

“Before this training, I was actively avoiding the media. This was bad, even embarrassing, because our parks NEED more profile, but my media experiences had left me uncertain how to conduct myself. Now I can’t wait to set up some media events and tangle with some interviewers!”Myra Harrison, Superintendent Olmsted, Longfellow and Kennedy National Historic Sites.

“TJ Walker is a effective, clear communicator who is capable of teaching one of life's most important, and elusive skills, public speaking.”
Charles Ramsey, Quest Software VP

2 Day Seminar fee (Dec. 1& 2, 2003)
$1495.00 per person

What will you get?

1. Handbook “1001 Ways to Wow the Media”
2. Video “TV Basics” (How to prepare for TV interviews)
3. Video “Speak in Sound Bites”
4. Video “Speak Like A Pro”
5. Video “PowerPoint Tips”
6. Video “When The Media Attacks”
7. *Audio “Controlling Your Message” (With Early Registration)
8. Yearlong subscription, “Media Training Media/Presentation Newsletter”
9. 30-day unlimited email consultation after the workshop
10. Wallet cards “Top Ten Tips When Preparing for Interviews”
11. Pre-interview stress reliever squeeze ball
12. QuoteController™ software
13. Special Report “The Quote Doctor”
14. Full Year’s use of our Online Media Training School

Early registration bonus
If you register before November 10th, 2003, you will receive a FREE Audio, “Controlling your message.”
2nd Bonus—Be one of the first 6 registrants and you can get a previous media interview of yours critiqued (IQommunicate™) in advance of the seminar, if you mail us the tape.
3rd Bonus—25% off our next “SpeakerPro” training seminar (how to give better speeches).

Guarantee
If you are not 100% satisfied with this seminar, you will receive a complete refund or free admission to the next seminar, whichever you choose, no questions asked.

Cancellations
You may cancel at anytime up to one week before the seminar and receive a full refund.

Tax deductible
This educational seminar may be a tax-deductible business expense. Please consult with your CPA and tax attorney.
Do you have more questions? Contact: rosemary@mediatrainingworldwide.com or call 800-755-7220.

See Registration form below:

Seminar Leader Bio

TJ Walker

TJ Walker is one of the leading presentation/media coaches in America. For the last 20 years, he has trained thousands of CEOs, executives, authors, government officials, and civic leaders on how to be better communicators.
Walker is the author/publisher of more than one dozen presentation and media training books, videos and audios.

A presentation/media columnist, Walker writes "The Quote Doctor" column each month for Investor Relations Magazine. He has been a guest or host on more than 2000 radio/TV news/talk programs including MSNBC, Fox News Channel, and Court TV.

Walker is a magna cum laude graduate of Duke University. He has studied at the HB Acting Studio in Manhattan and guest lectured at the Columbia Graduate School.
Unable to attend?

Videotapes of the workshop will be available for sale. Contact rosemary@mediatrainingworldwide.com for more information.

Registration Information
Please Print, Complete, and
FAX Registration form TO: 813-655-3383

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Seminar Dates: December 1 and 2, 2003

Amount: $1495.00 per person

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Media Training | presentation skill training | media interview training media coaching | interview coaching | reputation management

Media-Presentation Tips Info from Media Training Worldwide November 13, 2003

Media Training | presentation skill training | media interview training
media coaching | interview coaching | reputation management